Campaign URLs are customized in the Sharing section of your campaign page.

We strongly recommend customizing the URL of all your Givebutter campaigns for two key reasons:

  1. Potential donors will feel more comfortable clicking on a link and donating when it looks more familiar/recognizable to them

  2. Having a legible URL has been proven to improve rankings in search engines, meaning your link is more likely to appear higher in Google search

By default, campaign links will be a random series of letters and numbers, but changing this is easy!

Please note: changing a URL will break any previous links, including team member invite links. If you have already shared or posted a link to your campaign, please make sure to update the posts with the new links.


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